Learn the lingo - business jargon explained: I-K

Once you have settled into your role within an organisation, you will start to notice certain buzzwords that are used time and time again: soon you will be 'reaching out' instead of contacting and 'thinking outside the box' rather than simply coming up with new ideas. We have collated some of the best (or worst) buzzwords that we will be publishing in a handy A-Z guide.

Interface 

Using an interface is like saying using a product that you can interact with. However, it is increasingly used as a verb in itself so instead of playing the game, you interface with it. 

Example: 'I was able to interface with the product this afternoon and I am very pleased with it.' 

Influencers 

Influencers are people who are generating a bit of a buzz – fashion vloggers, for example, are no doubt considered influencers in the fashion world because of their large audiences and influence on them. Many businesses will monitor them carefully to replicate the trends they are setting or hire them in some way to transfer some of their influence on to a brand. 

Example: 'Have a look at our influencers database and see if there is anyone we could contact for our new project.'

Job-ready

If want to be job-ready, you will make sure you have the necessary skills and experience for a particular role.

Example: 'I've brushed up on my technical skills so now I'm job-ready'

Jazz It Up 

Maybe you're a graphic designer and you get feedback on the corporate brochure you've just mocked up - 'could you just jazz it up a bit?' It's vague and doesn't leave you with anything specific to go on so it's easy to see why this one can wind people up. 

Example: 'I'm not sure I am connecting with this article – perhaps we could jazz it up?' 

KPI 

Key performance indicators are the things that tell you how a product or service is doing. They can include customer retention, call times and profit, for example, which can help measure the organisation's success. 

Example: 'Have we considered our return on investment? That is one of our most useful key performance indicators to benchmark our operations.'

Know-how

The practical information needed to complete a task i.e knowing how to do something.

Example: 'I'd like to produce the copy but I really need the know-how to do so'

Knowledge transfer 

Knowledge transfer is the exchange of intellectual property, learning and skills between universities, the public sector and businesses. The sectors come together to share ideas and make new opportunities that are mutually beneficial. In fact, many universities have Knowledge Transfer Partnerships with companies that provide funding to students with the necessary knowledge to work on a project for them.

Example: 'We should meet with companies that might be interested in opportunities for knowledge transfer.'

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